Focus Group

For my focus group I interviewed four people- Gabby, John, Sofia and Emilia.  I asked them a range of questions to do with my music magazine I designed.

The Positives:

Most of them praised the front cover and noted how the colour scheme is very bold and eye-catching and that it fits the generic conventions associated with a music magazine front cover.  They also praised the different photos I took.  The double page spread was met with praise and they liked the layout especially where I placed the two photos and formatted the text around it.  Most said that they could easily tell that I had planned thoroughly for both the front cover and also the double page spread. 

Negatives:

Though they praised the photos I took some of them did say that they were lacking direct gaze which helps to pull readers to the magazine, and I agree completely and in hindsight I should have taken this into account. The contents page was universally panned by them saying how it looked rushed and lacked any interesting design features and was a big step down from the front cover.  Their main problem with the double page spread was that it looked that their wasn't enough text and that I had tried to cover this problem by enlarging it and they said a good way for me to have tackled this would have maybe have enough picture featured.


Improvements:

Due to their comments especially the contents page I tried to improve it though with all my attempts they failed as to me it still didn't look any better so I kept it the same.  It is a shame that with all my attempts constructing the contents page that I just couldn't fully bring my vision to reality.