Sunday, 30 March 2014

How did you attract/address your audience?

To attract my audience most of my efforts went into the front cover.  The cover contains a very bold colour scheme that draws your eye.  Also the sky line is bright yellow and is advertising a competition that is being held in the magazine and this will capture the audiences attention.  I also used artists such as Arctic Monkeys, Bloc Party, Bring Me The Horizon among others on my cover lines which are artists my target audience would be interested in.  I used Arctic Monkeys as they are super hot right now and they link in with the competition being held as they are one of the headliners for Reading and Leeds this year.  For each of the pages I designed I had a clear and eye-catching colour scheme e.g. front cover is red, contents page is blue and my double page spread is grey.  As with the magazines I analysed they also feature bold and interesting colour schemes which fit the generic conventions and I used these as a source for inspiration.  As I found out with the questionnaire I asked they responded that the most interesting feature to them in a music magazine are band interviews, which are clearly visible on the front cover.

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